Real Estate 101

Top 8 of Benefits of Real Estate Investing in 2024!

When considering real estate to become part of your investment portfolio, know that there are 8 benefits or 8 separate firewalls to preserve and grow your wealth.  They come in the form of tax laws, debt leverage, low risk, cash flow, direct control, appreciation, mortgage refinance, and tangibility. All of these mitigate the volatility we

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Syndication for Busy Professionals

Multifamily syndications as a passive investment are one of the few great investment compromises for individuals looking to exponentially grow their wealth without any managerial or hustle input. Offering busy professionals great returns over the holding period while allowing them to leverage their time to focus on their careers. What is Multifamily Syndication? It is

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Brad Sumrok
Strategic Advisor

Brad Sumrok is a highly successful and experienced apartment investor, having owned 51 apartment buildings totaling more than $1 billion in value. Of those buildings, 21 went through the full cycle of acquisition, renovation, and sale, generating significant profits for his investors.
 
In addition to his own success as an apartment investor, Brad has also helped over 500 students increase their net worth by over $1,000,000 and quit their jobs through his education and training programs. He is the founder of the Sumrok Apartment Investing Mastery Mentoring Program, which provides in-depth training and resources for those looking to get into the apartment investing space. With his wealth of knowledge and experience, Brad is a valuable resource for anyone looking to succeed in the world of multifamily investing.

Dianne C. Essary
Marketing Manager & Assistant Underwriter

Dianne is responsible for developing marketing strategies, generating new business leads, and analyzing trends. Dianne has earned her BBA in Management from the University of Texas at Arlington. In addition, Dianne has experience conducting analysis and pro forma creation on multifamily real estate investments.

Aaron E. Essary
Director of Acquisitions & Asset Management (Acquisition Team)

Lift Equity welcomed Aaron Essary who joined the team in 2022. Aaron oversees all the deal sourcing, negotiation, acquisition, and portfolio management. Aaron owns his own real estate company and brings contract negotiation and serves as lender liasion. In terms of financing, Aaron has extensive experience in budgeting and expense control. Aaron has served as Accounting Manager in the private sector for the last six years. 

Aaron earned his BBA in Finance from the University of Texas. He is an innate investor and has been investing in real estate since 2015. 

H. Frank Essary MBA
Founder, President

H. Frank Essary is the founder and president of Lift Equity who oversees all aspects of the business operations including property acquisitions, asset management, and accounting.

Frank is a lifelong real estate professional and has owned single-family homes and duplexes in Southern Illinois along with being a successful landman. He relocated to Texas where he was introduced to multifamily investing in 2012 and has since solo-owned and asset-managed a 118-unit property in Texas which he later sold with high capital gains. He later joined the Sumrok Apartment Mastery Personal Mentoring Program in 2019 and is evaluating properties for syndication or joint venturing.